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Swiss poster: a light grid style for A+ content

Paper white, black grotesque, one accent colour for figure and lines. A strict grid with plenty of air.

A+ image "Big number" for Cutlery set, 30 pieces in the Swiss poster style, German text: 30, Teile für 6 Personen
A+ image "Big number" for HDMI cable, 10 m in the Swiss poster style, German text: 10 m, aktiv, 4K bei 60 HzA+ image "Big number" for Cat 6A patch cable, 0.25 m in the Swiss poster style, German text: 0,25 m, RJ45, RJ45, 10 GBit/s, Cat. 6A, S/FTP

The look

Colour roles
  • Surface#F2F0EA
  • Type#111111
  • Accent#FF5A1F

Default colours. Your brand or product colours can take over every role.

Type
Extra-bold grotesque, flush left, figure in the accent colour.
Staging
The product lies on light paper with clear shadows; icons and dimension lines in the accent colour.

Good for

  • Light product pages with clear order
  • Tech that should feel friendly
  • Brands with a warm accent colour

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One product photo is enough. Five images are free.