Duotone: an A+ content style in the product colour
The surface takes a light tone of the product colour; type and lines a very dark shade of it.
The look
- Colour roles
- Surface#C9D6E8
- Type#14233A
- Accent#14233A
Default colours. Your brand or product colours can take over every role.
- Type
- Bold grotesque in the dark shade, no second colour.
- Staging
- The product lies on the tinted surface and feels of a piece with the background.
Good for
- Coloured products
- Families with several colour variants
- Calm, premium pages
Examples
17 images in this style, ordered by template.
All examples were made with like.photo from one product photo and the product data: cables from our own shop wirelex and demo products from home, kitchen, fashion and leisure. The text is German because the images were made for amazon.de.
More styles
Colour chip
One rich trend colour as the surface, plus the colour name like on a colour fan. Makes metal and glass glow.
Graphite poster
A dark graphite surface, one strong accent colour, figures and headlines like on a poster.
Signal poster
A signal-yellow surface with black type. Stands out in search results and on the product page.
Cobalt poster
A cobalt surface, white type, light blue lines and icons. Cool, clear and technical.
Swiss poster
Paper white, black grotesque, one accent colour for figure and lines. A strict grid with plenty of air.
Graphite 3D
The key figure stands as solid 3D letters in the studio, with the product lying on and around it.
Bauhaus
Circle, bars and planes as a stage for the product. Geometric, clear and a little playful.
Split screen
The surface is split diagonally into two colours, with the product right on the edge.
Dynamic
Slanted colour bands and italic headlines. The image feels in motion.
Risograph print
Paper texture and ink like a risograph print. Feels made, not rendered.
Technical drawing
Grid, dimension lines and construction strokes around the real product. Reads like a data sheet.
Light with colour block
Light grey with a strong colour block behind headline or product. Friendly and easy to read.
Editorial
Light paper, muted colours, small type. Like a page from a magazine.
Dark premium
Deep black, reflections, white type with a fine outline. For high-end tech.
